07 JULY 2026 / 5PM TOKYO

HAYABUSA

The Hayabusa「Falcon」is our stripped down contemporary chrono style sports watch. Pick up and go, easy to wear, yet no slouch in the tech department; featuring enamel lacquered dials, sapphire crystal, and an eye-catching motorsport inspired fixed lumed bezel.

Enamel Lacquer

DIAL

Seiko VK64

MOVEMENT

Super-LumiNova®

SWISS LUME

ENAMEL LACQUERED DIAL

Enamel lacquer adds serious depth and protection to the base colour layer, offering a very similar effect yet at a fraction of the cost of traditional oven fired enamel dials found in many high-end luxury watches.

FIXED LUMED BEZEL

A thick fixed bezel featuring deep engraved 'motorsport inspired' hour markers filled with Swiss Super-LumiNova® BGW9 blue lume. A playful touch to a minimalist chrono layout.

CUSTOM CRAFTED

Designed and carefully engineered exclusively for Project Hayabusa, the sandblasted 316L surgical grade stainless steel case features an angular construction with super sleek lugs, optimised for ultimate comfort on wrist when paired with the durable FKM rubber strap.

HYBRID MECAQUARTZ SEIKO SII VK64

The Hayabusa is powered by the SII VK64, a flyback chronograph movement from SEIKO, a renowned Japanese watchmaker founded in 1881, celebrated for pioneering quartz battery technology for wristwatches amongst their other historic achievements.

Made in Japan, this reliable movement offers quartz convenience with hybrid mechanical functionality, while allowing the case thickness to be relatively slim for a 38mm chronograph.

HYBRID MECAQUARTZ SEIKO SII VK64

The Hayabusa is powered by the SII VK64, a flyback chronograph movement from SEIKO, a renowned Japanese watchmaker founded in 1881, celebrated for pioneering quartz battery technology for wristwatches amongst their other historic achievements.

Made in Japan, this reliable movement offers quartz convenience with hybrid mechanical functionality, while allowing the case thickness to be relatively slim for a 38mm chronograph.

3+ years

BATTERY

ー/+ 20 sec/month

ACCURACY

32,768Hz

FREQUENCY

DIAMOND LIKE CARBON

WELCOME BLACK. IT'S GREAT TO DLC YOU AGAIN!

Surprisingly absent from our previous release (Shirahama 2), Black DLC returns with a stealthy vengeance. Available across all colorways (optional extra).

Black DLC (Diamond Like Carbon) is one of the most vaunted scratch resistant coatings available. Paired with Hayabusa's sandblasted finish, Black DLC gives off a brooding vibe synonymous with our Neo Tokyo series.

SILVER

BLACK DLC

Drag

LUMED BEZEL & HANDS

Swiss Super-LumiNova® BGW9

DAY

NIGHT

Drag

HAYABUSA

HYPER DRIFT

Just as, if not more radical than the Neo Tokyo. The Hyper Drift gradient was inspired by Harajuku「原宿」, Tokyo's wildly colorful, eccentric fashion playground where quirky street style, cosplay, and youthful chaos collide.

If you've been, you'll know.

HAYABUSA

VAPOR BLUE

It wouldn't be a NAMICA collection without a blue dial. The safest option still screams loudly. Effortlessly retaining that street vibe edge with a couple of carefully placed splashes of complimentary neon colours. Vapor Blue is amped up to eleven pure overdose of summer casual.

HAYABUSA

NEO TOKYO

The Neo Tokyo Evo gradient first developed for Shirahama 2 has made its way to Hayabusa, with an added layer of enamel lacquer. An already futuristic dial now with increased vibrancy and depth of colour, while adding a subtle glistening effect that really takes the Neo Tokyo to the next domain.

HAYABUSA

NEO TOKYO KANJI

Long awaited. Many requests were received for us to bring back another Kanji dial for Neo Tokyo.

This time featuring an elegant, historical set of Kanji numerals. This specific set is considered obsolete, due to their complexity these are rarely used now in modern Japanese society, but the balance between brush strokes means it's perfect for use when required on (almost) all hour markers.

EXCLUSIVE PREORDER PRICING
LAUNCH DAY
07 July 2026 / 5pm Tokyo
PREORDER WINDOW
07 – 21 July 2026
ESTIMATED DELIVERY
November / December 2026

HAYABUSA
SANDBLASTED SILVER


PREORDER
$325 USD

RRP
$400 USD



HAYABUSA
BLACK DLC


PREORDER
$375 USD

RRP
$450 USD